Carriage Summary
SIT AND BE FIT
1/01/2010 - 12/31/2010
Station Information
Carriage Summary
|
Type |
Telecasts |
Stations |
Markets |
States |
% Coverage |
|
All Stations |
34842 |
229 |
121 |
34 |
71% |
|
Main Channels |
15459 |
120 |
88 |
29 |
55% |
|
Primary Stations |
6824 |
58 |
58 |
24 |
28% |
|
Metered Stations |
14908 |
81 |
37 |
25 |
53% |
|
Nielsen Channels |
14849 |
116 |
87 |
30 |
57% |
Demographic Information of Potential Audience
|
Demo |
Men |
Women |
Total |
|
People 2+ |
210,506,283 |
||
|
DMA Households |
82,580,230 |
||
|
Kids 2-5 |
11,948,820 |
||
|
Kids 6-11 |
17,648,125 |
||
|
Kids 12-17 |
17,491,008 |
||
|
Adults 18-34 |
24,542,108 |
24,247,243 |
48,789,351 |
|
Adults 35-49 |
22,321,037 |
22,877,027 |
45,198,064 |
|
Adults 50+ |
32,155,730 |
37,275,185 |
69,430,915 |

Distribution of Airings by Time Zone
|
Other |
Pacific |
Mountain |
Central |
Eastern |
|
2% |
14% |
5% |
34% |
46% |
