TELEVISION EXERCISE PROGRAM MEDIA BUYING OPPORTUNITY
Posted as of October 28, 2008
SIT AND BE FIT TELEVISION SERIES (on PBS)
3 YEAR EXCLUSIVE SPONSORSHIP-$200,000
- An exclusive sponsor will be the only sponsor recognized.
- :30 seconds of sponsor recognition, split (2) :15 second spots, wrapped around open and close of:
- 40 new half-hour episodes
- 210 previously taped half-hour episodes
- 39,885 program runs =79,770 single sponsor spot airings in 3 year period.
- :30 second sponsor bed on all new home VHS and DVD products produced during 2-year production period.
- Sponsor brand feature in SABF promotional print materials; including but not limited to press kit, catalog brochures, newsletters, etc.
- Recognition of sponsor on website including link to sponsor website.
- Rights to first refusal for future SIT AND BE FIT programming.
Alternative Media Buying Opportunities
2 YEAR NON-EXCLUSIVE SPONSORSHIP-$100,000
- 20 seconds of sponsor recognition, split (2) :10 second spots, wrapped around open and close of:
- 20 new half-hour episodes
- 210 previously taped half-hour episodes
- 26,590 program runs = 53,180 single sponsor spot airings.
2 YEAR NON-EXCLUSIVE SINGLE-SERIES SPONSORSHIP-$30,000
- :20 seconds of sponsor recognition, split (2) :10 second spots, wrapped around the open and close of:
- 20 new half-hour episodes
- 9,336 program runs =18,672 single sponsor spot airings.
All television sponsor spots must adhere to PBS guidelines for underwriting. Instruction available at the PBS Red Book online at: http://www.pbs.org/producers/redbook/specs/index.html.
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